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zeyamosharraf/README.md

Hi πŸ‘‹, I'm Zeya Mosharraf

Analytics Engineer | Technical Data Analyst πŸš€

Merging Data Engineering, Process Automation, and Business Intelligence to build scalable data products.



πŸ‘¨β€πŸ’» The "Solution-First" Approach

I am not just an analyst who reports numbers. I am a builder. My background spans SQL Backend Development, Data Architecture, and Automated Reporting.

I believe the medium of presentation is as important as the data itself. While my core expertise is in Data, I leverage modern web tools to build custom interfaces when standard dashboards fall short. I built my portfolio as a web application to gain 100% control over the user journey and analytics tracking, something static PDFs cannot do.

  • πŸ”­ Current Focus: Automating reporting infrastructures using Python & GCP.
  • βš›οΈ Methodology: Using the right tool for the jobβ€”whether it's Power BI for dashboards or a Custom Web App for flexibility.
  • πŸ’‘ Key Win: Reduced reporting manual work by ~80% via automated pipelines.

πŸ† Featured Engineering Architecture

Project Tech Stack Business Problem Solved
Secure Power BI Middleware Apps Script REST API Power Query Problem: API Rate Limits (429 Errors) crashing reports.
Solution: Architected a custom token-bucket middleware ensuring 100% refresh reliability.
Integrated Data Portfolio Replit LLM-Assisted Google Analytics Problem: Static PDFs fail to demonstrate end-to-end data capabilities.
Solution: Leveraged AI tools to rapidly deploy a live web app that tracks its own visitor analytics.
Executive Financial Suite Figma DAX Star Schema Problem: Executives overwhelmed by operational data.
Solution: Designed a "SaaS-style" dark-mode dashboard with Profit Waterfalls and Revenue Attribution.

πŸ› οΈ Technical Arsenal

Data Engineering & Science
Database & SQL
BI & Visualization

πŸ’Ό Professional Experience

Associate Data Analyst | OneMetric (formerly Growtomation)

Aug 2025 – Present

  • End-to-End Automation: Designed automated data pipelines to refresh reports, eliminating manual effort and reducing recurring reporting work by ~80%.
  • Middleware Architecture: Built secure token-based middleware to fix API rate limits.
  • Advanced Modeling: Modeled structured datasets using relational and semi-star schemas to support scalable KPI tracking.

Freelance Analytics Consultant | OneMetric (formerly Growtomation)

Jul 2025 – Aug 2025

  • Contract Conversion: Delivered high-impact dashboards for sales & finance that directly led to a full-time offer within 2 months.
  • Data Integration: Unified disparate data sources (APIs, Google Sheets, CRM data) into centralized Power BI models to replace fragmented spreadsheet reporting.
  • Performance Optimization: Applied advanced DAX patterns to optimize report rendering speed and ensure data accuracy for decision-makers.

Integrated Data Portfolio | Engineering & Science Showcase

Mar 2025 – Present

  • Full-Spectrum Showcase: Designed a platform to demonstrate the complete data lifecycleβ€”from Data Engineering pipelines to Data Science modelsβ€”proving capability beyond basic analytics.
  • AI-Augmented Development: Leveraged Replit and LLMs (ChatGPT, Gemini) to accelerate frontend construction. This allowed me to focus purely on the data logic and user psychology while using AI to handle the syntax.
  • SEO & Analytics: Integrated Google Analytics and Search Console to monitor traffic; achieved 60+ sessions in the first month from global users (India, US, Israel).

PL/SQL Developer | Nirjai Technologies

Mar 2025 – Jun 2025

  • Backend Optimization: Debugged and modified PL/SQL Stored Procedures used by backend services, reducing query execution time significantly.
  • Data Validation: Parsed complex JSON payloads within SQL workflows to validate data integrity before deployment.

Data Analytics Intern | The Design Cart

Nov 2024 – Feb 2025

  • ROI Impact: Analyzed logistics and fulfillment costs to identify inefficiencies, improving Logistics ROI by ~10%.
  • Operational Efficiency: Automated daily review pipelines using scripting, reducing processing time from 30 minutes to ~2 minutes (93% efficiency gain).
  • Cost Reduction: Built dashboards that reduced Return-to-Origin (RTO) by 2–3% and increased delivery rates by 4–5%.

Pinned Loading

  1. zeyamosharraf.github.io zeyamosharraf.github.io Public

    A modern, responsive, and SEO-optimized analyst portfolio built with React, Tailwind CSS, TypeScript, and Vite. Includes dark mode, case studies, projects, certifications, and blogs.

    HTML

  2. employee-onboarding-slack-alerts employee-onboarding-slack-alerts Public

    Automated employee onboarding alerts for Slack via Google Apps Script. Handles daily reminders, BGV compliance, and weekly planning to replace manual tracking.

    JavaScript

  3. hubspot-contact-history-normalization hubspot-contact-history-normalization Public

    Python ETL to normalize HubSpot contact history exports into a clean, session-aligned CSV dataset.

    Jupyter Notebook

  4. powerbi-gsheets-middleware powerbi-gsheets-middleware Public

    A secure middleware that eliminates '429 Too Many Requests' errors between Google Sheets and Power BI. Features smart rate-limiting and token authentication.

    JavaScript

  5. redBus-Seat-Demand-Prediction-XGBoost redBus-Seat-Demand-Prediction-XGBoost Public

    🏁 Solo submission for the redBus Hackathon β€” Predicting seat demand using XGBoost with smart feature engineering, validation, and model tuning.

    Jupyter Notebook

  6. zeya-mosharraf-iwh-i-practicum zeya-mosharraf-iwh-i-practicum Public

    Forked from HubSpot-Academy/integrating-with-hubspot-i-foundations-practicum

    This is the official repository for the Integrating With HubSpot I: Foundations practicum. To work with this repository, please FORK it and then download to your local development environment.

    Pug